Kathy Ireland dives into partnership for new swimwear line
Fashion icon and former model Kathy Ireland has partnered with Trunkettes, a California-based swimwear company for a new swimwear collection.
Ireland, a three-time Sports Illustrated cover model and now the head of Kathy Ireland Worldwide. The partnership is for at the next five years at least.
“We could not have imagined a more ideal fit for a partnership than with Kathy. Her strength, confidence, and empowerment of women represent everything the Trunkettes brand stands for," said Hilary Genga, founder, CEO and chief designer at Trunkettes. “Today, Kathy has as many Forbes covers as she does Sports Illustrated. I am honored to work with Kathy, a woman who has inspired so many women - myself included.”
Kathy Ireland Swim by Trunkettes features the Oceana, Aloha Sunset, Coastal Shores and Maritime collections with more lines coming throughout the season.
kiWW is listed as one of the most powerful brands in the world by License Global Magazine. Ireland was named one of the 19 most influential women in licensing by License Global magazine and according to Fairchild Publications, she is one of the 50 most influential people in fashion.