Karl Lagerfeld's new limited-edition makeup line
Mark your calendar and act fast if you want to snare a brush or lippie from Karl Lagerfeld’s new collection with Australian beauty company ModelCo.
There’s a limited number of products with just one drop of stock. The limited-edition makeup line launches globally May 14, but buzz is already loud.
Lagerfeld is creative director of both Chanel and Fendi, plus he has his own signature label. Can’t afford one of dresses? His lipstick is much more affordable.
Lagerfeld oversaw design of the collection that counts multiple products topped with a stylized bust of himself, easily identifiable with his signature sunglasses, ponytail, high shirt collar and necktie, according to a story in WWD. Some of the packaging also pays homage to the designer’s cat Choupette.
The collection includes eight shades of matte lipstick, eight shades of lip gloss and four shades of special-effect topcoat. The theme of the line is illuminated beauty, with each product illuminated through packaging or an innovative formula.
The Karl Lagerfeld + ModelCo collection also includes long-lasting liquid liner, intense black volumizing mascara, a fiber brow gel and crayon duo, powder highlighter and makeup brushes.
Prices range from $15 for the lip balm to $28 for the lipstick and lip gloss. A Choupette Collectible Eyeshadow Palette Day to Night is priced at $65. There’s a minaudière with mini lip kit, too, that is splashed with Lagerfeld’s signature in pink and retails for $195.
With a limited number of products in the ephemeral color cosmetics line, which will have just one drop of stock, it’s meant to be collectible, said Sullivan, who remained mum on the specific number of units being produced.
The collection will be sold in Karl Lagerfeld stores and karl.com, as well as ModelCo’s distribution network and modelco.com. In the U.S., it will be carried exclusively at Nordstrom.