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The Oklahoman iPad/iPhone app in Newsstand for iOS 5

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The Oklahoman’s custom iPad application took another step with the release of Apple’s iOS 5 a couple weeks ago.

Our app became one of the first news applications in Apple’s Newsstand.

Your next question might be … “What is Newsstand?

Well, if you have already upgraded your iPad or iPhone to iOS 5, you probably already know about Newsstand. If you haven’t, read this:

iOS 5 organizes your magazine and newspaper app subscriptions in Newsstand: a folder that lets you access your favorite publications quickly and easily. There’s also a new place on the App Store just for newspaper and magazine subscriptions.

Not every news media company that has a application on the iPad made their app available for Newsstand. But we did. Now, if you’re using our custom app on a daily basis and you’ve upgraded to iOS 5, then you get our daily editions through the Newsstand folder.

One of the big reasons we went this route was the automated download feature. Newsstand will download the daily edition of The Oklahoman as soon as it’s available. Now, our readers don’t have to wake up, open the app, download the latest edition and wait for it to be available. When they wake up, the edition will already be there (as long as they have a good wifi connection in the air while they sleep).

This is pretty cool feature that I’ve found useful since I upgraded. Sure, iOS 5 has lots of neat enhanced swiping features, a cool reminders app and the ability to airplay your device on big screens, but I really like the automated download of my daily newspaper through Newsstand.

That’s my favorite feature.

 

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Alan Herzberger

Alan Herzberger is the Vice President of Audience Development at The Oklahoman Media Company. He focuses on digital strategies for The Oklahoman and for NewsOK.com. He’s been with The Oklahoman since 1997, when he joined the sports department.... Read more ›

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