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NewsOK … Innovator of the Year

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A week ago, at about this very time (11 a.m. or so), NewsOK was being honored with a national award by The Associated Press Managing Editors (APME).

APME Conference - St. Louis - 2009
APME Conference - St. Louis - 2009

We were a finalist in the prestigious category of “Innovator of the Year.”

As our awards czar (unofficial title) Joe Hight pointed out before and after the award was given – the APME innovator award is one of the most prestigious awards in journalism and probably the most difficult to win. As he says, the hardest part is convincing a room full of top-notch journalists that you deserve the award.

Joe should know. We’ve won quite a few awards in the past year. I’ve blogged about them before. It’s fun to win. It validates the hard work.

I was lucky enough to attend the APME conference in St. Louis last week. The key person from our operation that wasn’t able to attend is our video superhero (unofficial title) David Morris.

The Innovator award goes back almost three years. It began with a vision from OPUBCO Communications Group leadership. It went through phases of implementation, training, construction and trial and error. It culminated with the execution of a plan to change the culture of our news and information operation and grow our audience.

It was good for the newsroom to win the Innovator.

Now – back to work.

APME Conference - St. Louis - 2009
APME Conference - St. Louis - 2009

Kelly Fry, vice president of news and information at OPUBCO Communications Group, accepts the award. That's me (Alan Herzberger) in the background.

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Related Photos
 APME Conference - St. Louis - 2009

APME Conference - St. Louis - 2009

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Alan Herzberger

Alan Herzberger is the Vice President of Audience Development at The Oklahoman Media Company. He focuses on digital strategies for The Oklahoman and for NewsOK.com. He’s been with The Oklahoman since 1997, when he joined the sports department.... Read more ›

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